White And Red Beauty Site
White and red company profile (2011)
W e have stared working in cosmetics and perfumes since
1991.
1- We began with
one show room in 70 abdel aziz Fahmy st. Helioplis Cairo.
2- The second show
room is in El shams sport Club, since 1991.
3- The Third Show
room is at 26, Anwer El mofity St, Nasr City. Cairo.
So, since 1991 we have
been working as a retailer for all the well known brand names in my shops and
after that in 1998 we have been started as an importer for cosmetics and
perfumes.
In oct 1998 we started by lip-stick pencils from twain and this
pencils was private label and we made many orders up to Jan 2000.
In march 2000 we
have been started for our brand name white & red as a complete line for
make up which made in Italy, and we have been big success for this brand and
this brand is still in the market till now and from time to time we made
improvement to this brand to make this brand hazing success after success till now.
Have you an Idea about the owners of White & red
company.
Here they are (1)
Mr. Ali Elgindi the Father (2) Mr. Moataz Ali Elgindi(
and His three sons ) he is the general manager.
The General Manager
had university Degree in business Administration since 1987 and also has been
working in gazzaz for two years from 1989 to 1991 in Saudi Arabia
, since that time the general manager had too much training with the most well known
brand names in the Saudi market
If you have a chance to visit Egypt , nowadays you will see
that Egyptians in come has increased and there are many rich people now live in
a high level and also we have now more than 70 millions of people .
The Egyptian market
Spread here and there and every where selling high and valuable perfumes and cosmetics for the
famous and international marks and now we have more than 60 show rooms class A
in Cairo and about 80 show rooms class B in Cairo only and the same for all the
Egyptian cities .
T wo hundred or more show
rooms, we are distribute our products in it all over Egypt.
The export managers
of these well known companies try to spread their products in the Egyptian
markets.
They choosing good
agents, whom win the Egyptian market before win the Egyptian money.
We also choosing
the good companies therefore we normally be in the well known fairs such as
cosmoprof in Italy , cosmeting in Paris and T.F.W.A in Cannes, France .
We follow all the
market to know if it were some problems in market or not and this problems most
of them according prices and the service of this brands.
For examples we
work with or lane brand
for casaque perfumes and when we found that the prices is
expensive for the market we reduce the prices and the orlane company assize us
to find a way to solve this problem and when we reduce the prices we found that
the reaction has been improved to success and also we make P.O.S materials for
this brand in my country Egypt after hasing the art work of this P.O.S
This means that we
do our best efforts to distribute any brand even without hasing profits.
This point is very
important to gain success before to gain money because success makes money and
money does not make success.
E ighteen employee are our
staff in the 1998 and now we are twenty seven employee.
1
general manager.
2
sales managers.
8
sales representatives.
2
drivers.
4
accountments.
3 store keepers.
2
delivery men.
2
Advertising.
2
computer section.
1
lawyer.
Our staffs are very
cleaver and doing their best to have good results.
Egyptian customers
have a high sense in cosmetics and perfumes specialized people in our field
from France, Italy, Germany, Switzerland, England so on....
For example our company work with orlane company from France, marina di
bourbon from France also intercosma west from Italy plus our brand name white
& red from Italy also.
Now we are
discussing with many well know brands and within few weeks we shall start with
some of them.
We normally make
many orders every year for all the brands we have
A n idea
about the general manager.
MR
moataz Ali Elgindi.
I have a university
degree in business administration since 1987.
I born in 18 nov 1963 , I am married and has three sons.
I have been worked
in this field since 1989 to 1991 in Saudi Arabia with gazzaz. I received many
trains from the international companies such as:-
Y.S.L C.D, Givenchy, Guerlian ,Chanel ,Estee Lauder
Etc.. in perfumes ,cosmetics and skin care.
Now we make brand name in make up in Italy under our name
White & red and we distribute this brand in about 140 show rooms in Egypt
from east to west and from north to south.
This brand has all
the make up items such as lip-stick . masacara . powder blusher, compact
powder, eye liner , eye shadow lip-gloss and ect…
Until now we
distribute our goods in Egypt only and within few months we shall export this
brand to many counties.
D epending on ourselves is the best of any work we do.
So, we have not
borrowed money from any bank in Egypt or any country.
Our annual turnover
of our company is about 2.500.000 to 3.000.000 euro per every year.
We normally work by
factor 5 to 5.5 depending about the product itself
We shall be very
happy to be your agent or at least your distributor in our country Egypt.
We also know all
the market very well and all the retailers has my phone and my mobile also and
when some of them has any problem contact me direct ally without any problems.
Me my self were in
the market more than 50 % from my working days.
We start from one
show room in helioplis and we grow very well and I think within few years we
shall be one of the biggest companies in my country.
We normally also
make very good market research before to start with any well known brand name
before to start with them and this study is very important to do before to
start and this study help us to put the products in the right prices between
the compotators to this brand and this is more than 50 % of the success.
Ready to go on now.
We are ready to
start now with any company all over the world, but you have to get the high
quality products in good prices in order to get in your products in the
Egyptian market.
You have to know
also that we have about 90 % customs and sale taxes in Egypt and for the cosmetics
products we have to legalize your products from the Egyptian ministry of health
and if your products has the certificate of Europe (ce),
It will faster on
the legalization of our ministry of health.
English is our business language and Mr. Moataz Ali
El-gindi is ready to receive your faxes and your e mails and answering you
about anything and also ready to make marketing research for your products in
our market Egypt free of charge.
About the shipment
and the prices of the goods, we prefer to work by euro currency and the
shipment must be C.I.F
We are also ready
to work as your sales representative for your brand with a commotion from 5 %
to 10 % depending on the product it self.
We are also ready
to buy some stocks if you have some in your wear house and it must be in good
condition and also in good prices.
We have good news
from cannes 2008 that , We are the solo distributor
for byblos fragrances from eurocosmesi and we are also the solo distributer of
Lulu Castagnette and Mauboussin from france.and from 2010 we also work with an
Italian brand called rudy profumi for body care and it’s a complete line and we
going very well also with this beand.
In 2011 we start
also with a very good brand from U.S.A calles la splash cosmetics for a
complete range of make up very near to Maybelline .
Dear Sir.
We are ready to
receive your inquiry to work with us and open the Egyptian gates for you and
for your company.
Don’t loose the
change as we shall introduce you and your products to the Egyptian market.
Do not hesitate to
contact us as soon as possible.
We hope for you and
your products Good Luck.
We are looking
forward to hearing from you soon.
Very truly.
Best regards.
Moataz Ali El-gindi.
The general Manager.
You can contact me
on this mobiles.
Egypt 002 01001435853. and
002 01004600999
Italy 0039 3884410768.
White & red co.
70 abdel
aziz fahmy st.
11361
Helioplis.
Cairo Egypt.
Tel 002022
6356405.
002022 6348990.
Fax 002022 6445395
E mails whiteandred2011@hotmail.com